Direct answer: SpaceXSI — the renamed SpaceX superintelligence unit — has merged its three paid products into one. "The X Subscription" bundles Grok (chat, voice, image and video AI), the Grok Bot agentic assistant, Cursor’s AI coding tools and X Premium’s checkmark and creator perks into a single plan starting at $8/month, with one shared pool of AI usage across all of them. The headline $30 Premium tier replaces three plans that previously cost about $90 combined.
What happened
Announced on 12–13 October 2026 via SpaceXSI’s X accounts and a post on its own site, The X Subscription is a direct response to a crowded paid-AI market. Rather than selling SuperGrok, X Premium and Cursor as separate products, SpaceXSI is betting that one combined plan is stickier than three.
The tiers, per TechCrunch: Free (limited chat and agent usage), Plus ($8/month) with a shared AI usage pool, Premium ($30/month, 4x Plus usage plus Grok Bot and the latest models), Super ($100/month, 15x usage with priority access), and Ultra ($200/month, 50x usage, earliest access to new products). Premium or higher unlocks the latest Grok models.
The most interesting detail is the shared usage pool: your Grok model allowance works across the Grok apps, the Grok tab on X, and Cursor, with unused capacity carrying over between them. SpaceXSI says every plan includes at least twice the coding usage of the comparable Cursor plan, and that each new tier gives more usage-per-dollar than the legacy plan it replaces. Third-party models in Cursor (on Premium and above) remain available but are billed separately at API list prices through top-ups, per SpaceXSI’s own announcement.
Existing subscribers aren’t forced over — they can switch from billing settings with a prorated refund, or keep what they have. The upgrade option is rolling out gradually, so not everyone will see it immediately. New customers can sign up from today.
What it means for UK small businesses
For UK firms, this is less about X checkmarks and more about the economics of AI tooling:
- A credible dev-tool bundle for small software shops. If your business already pays separately for an AI coding assistant and a chat subscription, $30/month for Cursor Pro-level coding, Grok and X Premium combined is genuinely competitive. Run the per-seat maths against your current ChatGPT Plus/Claude Pro + Cursor stack.
- The subscription wars are your discount. OpenAI, Anthropic and now SpaceXSI are all fighting for the same £20–£80/month wallet share. Consolidation like this usually means more usage-per-pound for buyers — good news for freelancers and small teams comparing AI assistants, less good news for anyone who built their workflow around one vendor’s lock-in.
- AI coding agents go mainstream. Packaging Cursor’s local and cloud coding agents into a general consumer subscription signals that AI-assisted coding is moving from a developer niche to an expected business tool. Non-technical founders should expect "can your team use AI coding tools?" to become a standard capability question.
Honest limits / what to watch
Bundles are only bargains if you use all the parts. If you don’t need X Premium’s checkmark, creator tools or fewer ads, you’re paying for social-media perks inside a developer/AI plan — compare the bundle honestly against standalone Muse vs ChatGPT-style options and Cursor alone. Also note the usage caps: "15x Plus" and "50x Plus" sound generous, but heavy Cursor users can burn through agentic coding allowances fast, and third-party models (often the best ones for specific tasks) cost extra via top-ups.
Finally, this is a very young, fast-moving product line from a company that renamed its AI unit twice this year. The pricing is aggressive today because the market is competitive — lock in for value, but keep your workflows portable in case the bundle terms shift.
FAQs
What is The X Subscription?
It’s SpaceXSI’s new unified subscription bundling Grok, the Grok Bot agentic assistant, Cursor’s AI coding tools, and X Premium features (checkmark, creator tools, fewer ads) into one plan.
How much does The X Subscription cost?
Five tiers: Free, Plus at $8/month, Premium at $30/month, Super at $100/month, and Ultra at $200/month. Usage caps increase up each tier, and the latest Grok models need Premium or higher.
Is it cheaper than the old separate plans?
According to SpaceXSI, yes. The $30 Premium tier combines the benefits of SuperGrok, Cursor Pro and X Premium+, which previously totalled about $90/month — and each tier offers at least twice the coding usage of the comparable Cursor plan.
How does the shared usage pool work?
One pool of Grok model usage is shared across the Grok apps, the Grok tab on X, and Cursor. Unused usage in one carries over to the other. Third-party models in Cursor are still billed separately at API list prices.
What about existing subscribers?
Existing SuperGrok, Cursor and X Premium subscribers can switch from their billing settings with a prorated refund for unused time, or keep their current plan. The option is rolling out gradually.
